As a phase of rapid globalisation draws to a close with both technology and geopolitics up-ending global trade, businesses will not be able to grow as easily as they did before. You’d think this would be the perfect moment to call in the management consultants. But you’d be better placed to call a creative agency. Uncertain times call for bold ideas, creative thinking and design of new systems and models.
- How will a more expansive notion of creativity and design help brands and businesses solve wicked problems and unlock new pools of growth?
- What is creativity and design in inception, not in execution?· What makes a good and transformative creative solution?
