Ian Forrester

Ian Forrester

Founder & CEO, DAIVID

Ian is the Founder and CEO of DAIVID, an advertising research company utilising facial coding, eye tracking, and machine learning to enhance advertisers' creative impact. He began his career at L’Oréal, Nestlé, Tate & Lyle, and Sony Pictures before joining Unruly in 2012, where he led a global team in developing insights like ShareRank and EQ. At Whalar, he drove innovation in influencer marketing. Ian has been featured on BBC World, Sky News, and WARC, and judged for the WARC Media Awards. Outside work, he adores pugs and lives in London with his beloved pugs, Lola and Mimi.

info@atharfestival.com

  • Dubai - UAE

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  • Jeddah / Riyadh - KSA

  • +966 12 662 5757

  • +966 11 293 2077

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