Jason Foo

Jason is founder and CEO of BBD Perfect Storm, a brand and cultural transformation company, headquartered in the UK. Clients include Etihad Airways, Moet Hennessy, Investec Bank, Smith & Nephew, Severn Trent Water, Pepsico, Mishcon de Reya, Kraft Heinz and Unilever. Perfect Storm has won many international awards for its clients, including Cannes Lions, Clios and One Show. BBD Perfect Storm is a founding member of the United Nations UnStereotype Alliance, committed to improving societal representation and eradicating the depiction of harmful stereotypes from communications. Jason is a Fellow of The Marketing Society and also Treasurer to its Global Board. He also sits on the Advisory Board for the Alliance of Independent Agencies.